getting all nostalgic part 1: muchmusic

muchmusic celebrated its 25th anniversary lately, which lead me to lament on how great the station used to be. i haven't watched muchmusic in awhile - i occasionally flip there to see what music videos look like nowadays, but i rarely see any videos. it seems to be a whole lot of celebrity shows - is there a specific name for that genre? - i could right many many words about what the station is doing wrong now, but i'd rather be nostalgic and remember the things i loved about it.
  • the VJs seemed like people who really loved music - and they all looked like normal, ugly people
  • mucheast and muchwest every sunday. these shows were amazing - they gave 2 whole hours per week showcasing canadian artists from provinces other than ontario. then they changed it to thirty minutes and called it 'going coastal.' then they cancelled 'going coastal'
  • the wedge was on every day after school for 30 minutes. this was before i had the internet, which meant that this show was my primary window for new music. as a 14-year old discovering his tastes, this was perfect.
  • everything seemed kind of ramshackle - VJs would present videos in the midst of desks and monitors and people grabbing coffee, they would do things like the annual post-christmas tree toss - i wanted to work there.
  • they played videos about 90% of the time. i remember getting upset when they would show the partridge family or the monkees.
  • weird al would take over the station for an entire day. that may not sound too exciting, but it was great.
  • i wasn't allowed to watch muchmusic when i was a kid, which made it all the better, i think.
if you can think of any other good muchmusic memories, please feel free to comment.

2 comments:

Bureto said...

I think it all started to go downhill when Rick the Temp started. He was this pretty-boy who didn't seem to really care about music or the people that he was interviewing, but it was the era of boy bands and britany bands, so they needed someone who would look at these people and take them seriously. Really it comes down to the fact that MTV stopped showing music, and Much bought into the same branding and just copied them.

I loved Al TV. I wouldn't find it nearly as funny today because I'm older and my sense of humour has shifted, but I do remember laughing a lot back then.

I always remembered MuchMusic as being the only station brave enough to feature something as messed up as electric circus. What the hell was that anyway? A bunch of people dancing to electronic beats... it was something entirely foreign to my eyes and ears. I don't know who would sit around and watch that show, which made it seem all the braver that they continued to air it.

dean said...

agreed - the since the boy-band era they seemed to be catering to a much younger audience.

electric circus was kind of a guilty pleasure of mine. although i knew it was a bad sign when i'd be spending a friday night at home watching electic circus.

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